Don’t get distracted by stuff that doesn’t make your business more money.
It’s easy to focus on the shiny object.
Crafting the perfect email signature to maybe appear more polished.
Switching project management software for the 4th time to streamline tasks, perhaps marginally.
Redesigning a better logo to perhaps appear more professional.
Revising the company’s tagline constantly to maybe make it catchier.
Adjusting the mission statement repeatedly to perhaps sound more inspiring.
Focusing on minor website SEO tweaks to rank marginally higher, but never written a post.
Reading the 53rd book to possibly gain some theoretical knowledge.
Switching bank accounts to save .03% more interest.
Here’s what you didn’t do:
You didn’t call that extra prospect to get one more sale.
You didn’t focus on improving your products.
You didn’t provide extra-special service to that client who was having an issue.
You didn’t invest in training your team to enhance their skills.
You didn’t follow up with leads who showed interest.
You didn’t analyze customer feedback to make meaningful changes.
You didn’t work on building stronger relationships with key clients.
You didn’t develop a strategic plan for business growth.
You didn’t create valuable content to engage your audience.
Another day, another week, another month, another year. Your business is still struggling.
Focus on what matters.
#business #focus #productivity #growth #sales #businessgrowthstrategy #businessmanagement #businessconsulting